(Remote | Part-Time to Full-Time | Core Team | Revenue Sharing Model)

Roles & Responsibilities

As a Marketing member at GTM Labs, you will contribute to every aspect of our brand growth and creative marketing efforts. Your key responsibilities include:

• Marketing Strategy & Execution
  • Help develop and implement marketing strategies for various products and audiences.
  • Contribute ideas for brand voice, positioning, and launch planning.
  • Collaborate on creative experiments, partnerships, and tactical growth initiatives.
• Content & Social Media
  • Create compelling content tailored for LinkedIn, Instagram, Twitter (X), Medium, and other platforms.
  • Manage and execute on-brand posts to build engaged communities and drive conversations.
  • Support the planning and upkeep of the content calendar.
• Performance & Growth Marketing
  • Assist in running organic and paid marketing campaigns.
  • Contribute to SEO, funnel building, growth loops, and analytics reporting.
  • Help analyze key metrics and refine campaigns for better results.
• Collaboration & Coordination
  • Work closely with designers, developers, and content creators to bring campaigns to life.
  • Participate in idea sessions and alignment across various growth projects.
• Community, Partnership & Business Support
  • Engage and grow communities; help with influencer outreach.
  • Contribute to creating and sharing content that attracts leads and supports sales.

Suitable Candidates

This role is ideal for someone who:

• Has 1 - 3 years of experience (or strong project samples) in startup, digital, or content marketing.
• Brings skills across content, social, email, basic paid ads, and analytics.
• Writes and/or designs effectively for different platforms.
• Enjoys varied work in a flexible, early-stage team setting.
• Embraces learning, experimentation, and creative growth.
• Bonus: Knows Canva, video creation, or community/influencer engagement.

Work Culture

• Remote & Flexible - work from anywhere, set your hours.
• 5 Days/Week - sustainable pace for focus and work-life balance.
• Core Team Spirit - Contribute as an entrepreneurial member, not a regular employee.